Free guide · PDF, 32 pages, in French
The GEO guide: getting your brand cited by AI engines
Everything you need to understand Generative Engine Optimization and act on it, in one document: how AI engines choose their sources, how to measure your visibility, what to optimize first.
Contents
- Part 1 — Understanding GEO (chapters 1-5)What GEO is, how AI engines choose their sources, which AI tools French users rely on (Arcom barometer), why it is urgent in 2026, and ChatGPT ads versus organic visibility.
- Part 2 — The 7 GEO score criteria (chapters 6-12)Citability, verifiability, authority and E-E-A-T, AI crawler access, neutrality, external presence, freshness: what is measured and how to improve each one.
- Part 3 — The action plan (chapters 13-16)The baseline audit, high-impact quick wins, the mid-term strategy and how to measure progress.
- Part 4 — Industry cases (chapters 17-20)E-commerce, B2B SaaS, brochure sites and local businesses, regulated industries (legal, health, finance).
- What next?17 referenced sources, around forty links to go further, and the next steps: your free score, then an AI visibility audit.